Zain Jordan Renews Strategic Partnership with Amman International Film Festival 

Amman, July 27th , 2026 :Reinforcing its commitment to fostering Jordanian talent and empowering the next generation of filmmakers to compete regionally and internationally, while contributing to the growth of Jordan's film industry as a vibrant economic sector capable of generating revenue and creating employment opportunities for young Jordanians, Zain Jordan has announced the renewal of its strategic partnership with Amman International Film Festival – Awal Film for the seventh consecutive year.

Held under the patronage of HRH Princess Rym Ali, this year's edition of the festival runs from July 26 to August 3, 2026, under the theme "Beyond the Frame."

The partnership reflects Zain Jordan's firm belief in the importance of supporting the creative industries as one of the key drivers of economic and cultural development. It also underscores Zain’s recognition of the growing role of technology in advancing the film industry by expanding the reach of Jordanian cinematic productions to wider audiences and supporting the continued development of the sector.

The collaboration further aligns with ongoing national efforts to strengthen Jordan's position as a global filmmaking hub and a premier filming destination. With its exceptional geographical diversity, breathtaking natural landscapes, and rich historical sites, Jordan has served as the backdrop for numerous internationally acclaimed film productions. Through its international platform, the festival showcases these unique assets to filmmakers from around the world, further promoting Jordan as a preferred destination for film production and enhancing its standing on the global cinematic map.

This year's festival presents a curated cinematic program featuring a selection of Arab feature narratives, Arab feature documentaries, Arab short narratives, and international feature films. The official selection was chosen from nearly 900 submissions, reflecting a rich diversity of artistic visions and cinematic storytelling while offering Jordanian audiences the opportunity to experience acclaimed films that may not otherwise be screened in local commercial cinemas.

In addition to film screenings, the festival hosts an extensive professional program comprising industry events and networking activities for filmmakers. It will welcome a distinguished lineup of directors, actors, producers, critics, and international industry experts, providing a dynamic platform for dialogue, knowledge exchange, and the exploration of new cinematic perspectives from across t Arab world and beyond.

Participating in films will compete for the festival's highest honor, the Black Iris Award, alongside cash prizes across four competitive categories. The festival will also present the Best Jordanian Short Film Award and offer audiences the opportunity to engage directly with filmmakers through post screening discussions. In addition, attendees will participate in selecting the winners of the Audience Award across the festival's competitive sections.

As part of its long-standing partnership with the Royal Film Commission – Jordan, Zain Jordan continues to play an active role in supporting the country's film ecosystem. The Company has contributed to the establishment of six Royal Film Commission film centers across the governorates of Zarqa, Balqa, Irbid, and Aqaba. It also continues to sponsor the Commission's initiatives and events while hosting specialized filmmaking workshops and training programs across all branches of its innovation platform, ZINC, helping young Jordanians develop their creative and technical skills and build successful careers in the film industry.